Take one struggling Championship club, a crippling wage bill of £8million a year, then bring them a host of new stars to get them promoted to the Barclays Premier League. All for 100 quid.
Doncaster Rovers are attempting to change the landscape of British football, turning the Keepmoat Stadium into the most prolific bring-and-buy sale in history, with the help of super agent Willie Mckay and his new plan to make some ‘serious money’.
International stars will come and go quickly, sold on to the highest bidder as Doncaster provide the shop window for some of Europe’s disaffected or disillusioned players.Rovers fans will cheer on new heroes from Lyon, Saint-Etienne, Lorient and Marseille, barely getting used to their names before they are moved on for big money.
Doncaster and Mckay are cutting through the core values and customs of English football, convinced that the old-fashioned principles will soon be a thing of the past.
Pascal Chimbonda, Herita Ilunga and Chris Kirkland have already been on the Keepmoat conveyor belt, but that’s just the start…

